email
4 Tips to Deliver Impactful Email Campaigns That Are Truly Data-driven

Email Marketing is one of the most cost-efficient forms of marketing. It delivers the highest ROI when compared to the rest. But, email marketing has never been easy, right? You churn out potential customers’ email addresses with data sourced from the internet and from

Data
Reliable Customer Data

Reliable Customer Data – The Secret To Successful Leads & Revenue Generation Data quality not only facilitates data analysts to perform their tasks well, but can also translate investments into profits. Corporate giants consider good data and analytics capability a

Find any Email Address on SMARTe Data Platform. Sign Up for Free Today!

Find any Email Address on SMARTe Data Platform Sign Up For Free Today! In today’s age of constantly evolving technology, marketing innovation, advanced advertising platforms, social media, and SEO, email “may” seem a bit outdated. When there are hundreds of

How to Fail at Selling: 5 Reasons Why Your Sales Strategies Are Failing and How to Avoid Them

5 Reasons Why Your Sales Strategies Are Failing Ever wondered why your sales team is struggling? Sure, finding new leads and converting them is difficult, but is there an issue with the demographics, firmographics, the client or is it the

GDPR for marketers
A Conclusive GDPR Checklist: What Marketers Need to Know

A Conclusive GDPR Checklist: What Marketers Need to Know In this era of marketing, data is always at the core of everything, and data is available in plenty. Data is being collected at an incredibly fast pace. The websites you

Customer Churn Explained: How to Use Data to Keep Your Customers from Leaving?

Customer Churn Explained: How to Use Data to Keep Your Customers from Leaving? Can you name a single business that has never lost a customer? Whenever customers are unhappy, whatever the reason it may be, they leave. It’s that simple.

The Ultimate Guide to Executing an Effective Data-Driven Sales Strategy

Lack of a proper roadmap to engage prospects and generate leads makes it impossible to understand what turns these prospects into actual paying customers. For most sales teams, the biggest hurdle in implementing a sales funnel is data management.

About GDPR: Penalties, Assumptions and How to Sell Without breaking the law using GDPR Compliant Data

GDPR was EU’s most path-breaking privacy update in over two decades. Yet, over 57% of B2B sales professionals are not aware of what GDPR is.

How to Reduce Cost Per Lead Using B2B Data

We’ve seen that most companies don’t have a clear understanding of their target audience. Without a clear understanding of who will benefit from your product, how they research new products and offerings, which products are they currently using, and where

Sales strategies to drive your sales efficiency

Today, practically all companies are struggling with sales productivity. The problem has aggravated by the rising pressure to meet or exceed growing revenue targets. Organizations are growing their sales teams and pursuing more aggressive sales goals.......