TEAM LEAD – CAMPAIGNS

Key Job Responsibilities: ·

  • Prepare visually impressive and appealing mailers and digital campaigns.
  • Develop and execute accurate campaigns in the B2B space for account-based marketing, lead generation, lead nurturing and demand creation programs in <Salesforce.com, Pardot, etc.> application having taken the time to understand the campaign objectives.
  • Develop and execute campaigns Perform analytics on the campaigns to help demonstrate success to include segmentation and targeting as scoped on a project basis
  • Ability to write creative email content for high target prospects
  • Set clear team goals, delegate tasks and set deadlines
  • Put enterprise thinking first, connect the role’s agenda to enterprise priorities and balance the needs of customers, partners, colleagues & shareholders.
  • Monitor team performance and report on metrics
  • Contributing to the growth of the company through a successful team
  • Maintain all data and update management systems for various campaigns
  • Developing and implementing a timeline to achieve targets
  • Analyze systems and recommend improvements to all campaigns and prepare appropriate reports.

Requirements

Desired Experience

  • Excellent verbal and written communication skills
  • Strong analytical skills
  • Strong people skills and ability to work as part of a team
  • Excellent project management and organizational skills
  • Must have exp. in extracting the targeted data and send personalized emails
  • Strategic thinker and ability to offer marketing solutions to activate seasonal marketing strategy. -The role requires you to have strong strategic, creative and organizational skills, and a passion for deriving insight from data.
  • Email Marketing or lead generation knowledge/experience

Academic Background

Ideal fit would be a candidate with Bachelor’s degree in Engineer with an MBA in Business or Marketing
Min 5+ years of experience

Job Category: Marketing
Job Type: Full Time
Job Location: Navi Mumbai India

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