Customer Churn Explained: How to Use Data to Keep Your Customers from Leaving?

Customer Churn Explained: How to Use Data to Keep Your Customers from Leaving? Can you name a single business that has never lost a customer? Whenever customers are unhappy, whatever the reason it may be, they leave. It’s that simple.

The Ultimate Guide to Executing an Effective Data-Driven Sales Strategy

Lack of a proper roadmap to engage prospects and generate leads makes it impossible to understand what turns these prospects into actual paying customers. For most sales teams, the biggest hurdle in implementing a sales funnel is data management.

Lead Generation
LinkedIn Lead Gen Forms: How to Make the Best Use of It?

Lead Gen Forms is among the most popular advertising products on LinkedIn. By integrating it with your LinkedIn campaigns, you can......

About GDPR: Penalties, Assumptions and How to Sell Without breaking the law using GDPR Compliant Data

GDPR was EU’s most path-breaking privacy update in over two decades. Yet, over 57% of B2B sales professionals are not aware of what GDPR is.

How to Reduce Cost Per Lead Using B2B Data

We’ve seen that most companies don’t have a clear understanding of their target audience. Without a clear understanding of who will benefit from your product, how they research new products and offerings, which products are they currently using, and where

What to look for in ideal Data Provider?

Effective marketing database empowers your organization. Most B2B marketers rely on customer data from third party suppliers. But how do you choose among the myriad data providers out there?