Top 3 Marketo’s Marketing Nation Summit Takeaways

Phew. Another year, another Marketo Summit. And with it, another incredible line-up of great speakers and interesting marketing takeaways.

This year, conversations about digital transformation of marketing technology, advertising, IT, services, and alignment of sales and marketing continued to headline the chats across the hallways, lunch tables and those networking discussions.

Since this was our second year of sponsoring the Marketo Summit, we had a lot of knowhow on what to expect in the field of marketing automation & technology and as things turned out, we had a blast (literally enjoying the headlining concert of ‘Flo Rida’ during the Marketing Nation Party).

We’re here to make sure all that knowledge stays around long after this event.

So if you missed out on Marketo’s Marketing Nation Summit 2018 or you just need a refresher, check out the 3 top takeaways on what’s trending in sales and marketing.

  1. Why GDPR is good news for marketers:
  2. ABM success through data and analytics
  3. And our favourite – marketing data and its impacts and hygiene
  4. Engagement and empowering with marketing automation platform